The Standards for Health Drinks in Korea Bogoshinyak Co., Ltd
Saenggi-en
Inspired by the concept of Saenggi—the vibrant energy that fosters growth, vitality, and life—Saenggi-en represents health, life, and reassurance. The brand encapsulates the essence of freshness and strength, aiming to promote a dynamic and healthy lifestyle.
Every product from BogosinYak is crafted with utmost care and infused with this vitality, ensuring that its energy and freshness support a more vibrant, active, and healthy life. This dedication is the heart of the Saenggi-en brand.

The Meaning of the Color
GREEN: Health / Reassurance / Life
The Meaning of the Logotype
The logotype serves as a key element in conveying
Saenggi-en's unique identity, visually representing the
image of functional health foods designed to promote
a vibrant and energetic life.
The Meaning of the Graphic
The graphic represents the vitality formula
(Saenggi Prescription) born from BogosinYak’s cutting-edge
technology and the healthy, fulfilling life sustained
by Saenggi-en, depicted through a smiling face to convey
happiness and well-being.
